Head of Studio

<h3 dir="ltr">Head of Studio - Live Events / Festivals</h3> <div dir="ltr">Temp to Perm </div> <hr> <p dir="ltr"><strong>The Company</strong><br> A live events group running a large portfolio of major festivals across the UK & Europe. They're mid-way through building a central Studio capability to support festival teams at scale.</p> <p dir="ltr"><strong>The Role</strong> This is a newly-created role reporting into the Marketing Director to build this function from scratch. You'd run a "virtual studio" model - scaling a freelance creative network up & down around festival peaks - repurposing festival-owned assets into channel-ready creative across Meta, TikTok, email & more, always within each festival's brand guidelines.</p> <ul dir="ltr"> <li>Act as the trusted creative authority for festival teams, translating each festival's brand & fan experience into high-performing digital creative <li>Build & manage a flexible freelance production network - briefing, QA & workflow standards <li>Design AI-augmented production workflows (Runway, Pika, Adobe Firefly or equivalent) for motion, graphics & format adaptation at portfolio scale <li>Own the creative effectiveness loop with the Performance & CRM teams - brief, produce, test, measure, learn <li>Set creative KPIs tied to commercial outcomes: engagement rate, click-thumbstop ratio, cost-per-ticket-click, CAC reduction <li>Partner with the CRM lead so top-performing creative concepts extend into lifecycle channels (email, SMS, WhatsApp), not just paid media <li>Design the asset supply framework - briefing festival teams on what to capture on-site & building a portfolio-wide, tagged asset library </ul> <p dir="ltr"><strong>What They're Looking For</strong></p> <p dir="ltr"><em>Must-haves:</em></p> <ul dir="ltr"> <li>Agency or in-house background with real authority on channel creative strategy <li>Comfortable managing a flexible freelance team with strong briefing & QA discipline <li>Genuinely hands-on with AI creative tools (Runway, Pika, Firefly or similar) & automation platforms <li>Fluent reading performance data (hook rates, CTR, engagement) & translating it into briefs <li>Senior stakeholder skills - able to build trust with senior brand leads as a creative partner, not a vendor <li>Comfortable in a fast-paced, PE-backed environment with competing priorities </ul> <p dir="ltr"><em>Nice-to-haves:</em></p> <ul dir="ltr"> <li>Live music, festival or longer-lead ticketing experience - understanding the 12-month sales window & awareness-to-FOMO funnel <li>Agency experience with similar clients also works well <li>A real passion for live music, not just the marketing of it </ul> <p dir="ltr"><strong>Contract & Rate</strong> Freelance/interim to start, with the idea to go perm. Permanent salary is £90-£100k for the right fit. Day rate £450-£600 per day DOE.</p> <p dir="ltr"><strong>Logistics</strong></p> <ul dir="ltr"> <li>3 days/week in a Central London office, relocating within Central London shortly after start <li>Moving fast - interviews starting imminently </ul> <p dir="ltr"><strong>Why This Role</strong></p> <ul dir="ltr"> <li>Genuinely build a function from the ground up, not slot into an existing one <li>AI/automation is central to the remit, not a side project - real scope to shape how a major festival portfolio uses it <li>Route to permanent for the right person, with senior-level access to brand leadership </ul> <p dir="ltr"><strong>Get in touch for more details! This one won't be arond long!</strong></p>